Scale smarter not harder
Practical, hands-on support for start-ups and SMEs — systems, sales, and growth without the stress.
Scale smarter not harder
Practical, hands-on support for start-ups and SMEs — systems, sales, and growth without the stress.
What we’re good at
CRM & Ops Systems
Building workflows, automations, and processes that scale with your business.




Lead Gen & Outreach
Designing repeatable B2B outreach strategies to generate qualified leads.




Shopify & E-commerce Support
Guidance, redesigns, and operational support for online stores.
Founder Operations & Strategy
Prioritisation, time-saving systems, and practical advice to keep your business on track
What we’re good at
CRM & Ops Systems
Building workflows, automations, and processes that scale with your business.




Lead Gen & Outreach
Designing repeatable B2B outreach strategies to generate qualified leads.




Shopify & E-commerce Support
Guidance, redesigns, and operational support for online stores.
Founder Operations & Strategy
Prioritisation, time-saving systems, and practical advice to keep your business on track
Our approach
1
2
Assess & Prioritise
Understand where you're stuck and what matters most.
Implement & Simplify
Together, we'll build lean systems and processes that work.
Support & Scale
We stay on hand as your co-pilot as you continue growing.
3
Our approach
1
2
Assess & Prioritise
Understand where you're stuck and what matters most.
Implement & Simplify
Together, we'll build lean systems and processes that work.
Support & Scale
We stay on hand as your co-pilot as you continue growing.
3
Flexible support designed to fit your stage of growth - from getting started to scaling up.
How we help
Fractional Product & Operations
Startup systems & scale-up support
Founder advisory & strategic partner
Ideal for: Founders who need a senior operator without full-time overhead.
Example of what's delivered:
Set up or optimise your product roadmap, workflows and sprint cycles.
Define measurable OKRs and align tech, design and delivery teams.
Translate vision into deliverables - faster, leaner, and investor-ready.
Hands-on implementation where needed - not just advice.
Typical engagement:
1-2 days per week as a fractional product or operations lead.
Ideal for: Startups needing to replace chaos with clarity.
Example of what's delivered:
Build scalable sales and marketing systems (Pipedrive, Hubspot, Airtable, Notion or bespoke).
Automate lead capture, onboarding, and reporting.
Reduce manual work by 30-60% using smart automation.
Advice on security, compliance and cloud transitions (AWS -> Azure).
Example outcome:
Reduced operational costs ~55% and improved conversion rate by 2x.
Ideal for: Founders who want clarity on how to scale teams, tech and strategy.
Example of what's delivered:
Strategic roadmap reviews (product, GTM or M&A readiness).
Audit of systems, tools and people alignment.
Coaching for founders building their first product or scaling their second.
Equity or retainer-based partnerships available.
Example outcome:
Supported a multi-million-dollar SaaS platform's restructuring and M&A prep.
Pricing is per calendar month on a flexible subscription basis. Pricing shown in GBP, but billing in USD is available.
Some projects don’t fit neatly into a package. Whether it’s a CRM setup, ecommerce relaunch, campaign support, or just more time, we deliver ad-hoc projects to help you scale faster.
Flexible support designed to fit your stage of growth - from getting started to scaling up.
How we help
Fractional Product & Operations
Startup systems & scale-up support
Founder advisory & strategic partner
Ideal for: Founders who need a senior operator without full-time overhead.
Example of what's delivered:
Set up or optimise your product roadmap, workflows and sprint cycles.
Define measurable OKRs and align tech, design and delivery teams.
Translate vision into deliverables - faster, leaner, and investor-ready.
Hands-on implementation where needed - not just advice.
Typical engagement:
1-2 days per week as a fractional product or operations lead.
Ideal for: Startups needing to replace chaos with clarity.
Example of what's delivered:
Build scalable sales and marketing systems (Pipedrive, Hubspot, Airtable, Notion or bespoke).
Automate lead capture, onboarding, and reporting.
Reduce manual work by 30-60% using smart automation.
Advice on security, compliance and cloud transitions (AWS -> Azure).
Example outcome:
Reduced operational costs ~55% and improved conversion rate by 2x.
Ideal for: Founders who want clarity on how to scale teams, tech and strategy.
Example of what's delivered:
Strategic roadmap reviews (product, GTM or M&A readiness).
Audit of systems, tools and people alignment.
Coaching for founders building their first product or scaling their second.
Equity or retainer-based partnerships available.
Example outcome:
Supported a multi-million-dollar SaaS platform's restructuring and M&A prep.
Pricing is per calendar month on a flexible subscription basis. Pricing shown in GBP, but billing in USD is available.
Some projects don’t fit neatly into a package. Whether it’s a CRM setup, ecommerce relaunch, campaign support, or just more time, we deliver ad-hoc projects to help you scale faster.
Who we’ve helped
Over the years we've worked with businesses of all sizes — from global brands such as Red Bull and Domino’s, to ambitious SMEs and purpose-driven start-ups. Today, our focus is on helping founders and smaller teams get the clarity and systems they need to grow.
Happy clients
Don't just take our word for it – our clients frequently stay in touch and work with us on future projects.
Boutique cladding supplier
As the in-house supplier manager, it's sometimes had to understand which manufacturers work best for our needs. Lilo's data analysis helped us identify where we could save and which manufacturers worked the best for us in the long term.
Sustainable vendor directory
As the in-house supplier manager, it's sometimes had to understand which manufacturers work best for our needs. Lilo's data analysis helped us identify where we could save and which manufacturers worked the best for us in the long term.
Pasties by post
As the in-house supplier manager, it's sometimes had to understand which manufacturers work best for our needs. Lilo's data analysis helped us identify where we could save and which manufacturers worked the best for us in the long term.
Contact us
We're based in Cornwall, GB, but have worked with distributed teams worldwide. If you'd like to work with us just drop us a message.
